We have a similar problem in our school and have been doing the same thing. Ironically one parent commented to me they want less messages about attendance but if they need to hear the message then they need to hear the message!
Working in a disadvantaged community or a school with large numbers of pupils from disadvantaged backgrounds is a bit of a challenge. Normal rules apply but there is a need to go the extra mile, insisting and working hard at things other schools take for granted; it can be exhausting.
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